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网站从制作到真正运营过程中,会忽略很多元素。这就会影响整个网站预期效果,网站制作和优化后,关键一点在于客户。那么今天来说一下网站制作中需要强调的一些事,避免忽略重要的细节和元素。
The site will ignore many elements from its production to real operations. This will affect the overall expected effect of the website, and the key point is the customer when making and optimizing the site. So let's talk about some of the things that need to be emphasized in website production today, to avoid ignoring important details and elements.
第一、网站的定位
First, the location of the site
很多客户在想进行网站制作时,往往都是无厘头,没有方向。就只想要提高企业知名度、品牌和宣传。可是如果你的网站没有明确的定位,怎么展现网站“重点”?后期要怎样让用户找到您呢?要想让你的网站有知名度,就需要有明确的定位,知道你的网站以后想要怎样发展。才能为以后打好基础。
Many customers who want to make websites are often ridiculous and have no direction. Just want to raise enterprise popularity, brand and propaganda. But if your site doesn't have a clear location, how do you show the site's "focus"? How do you get users to find you later? To make your site famous, you need to have a clear definition of what your site will be like in the future. Ability to lay the foundation for the future.
第二、用户体验差,沟通少
Second, user experience is poor, communication is little
用户是我们的衣食父母,“照顾”好用户,才能会让你的企业网站得到更大的发展。这时候就要明白,网站制作后是给谁看?在网站制作时就应该多加注重用户体验,用户才会愿意浏览你的网站,给你的网站带来用户、带来流量。并且做好互动和用户沟通,才能增加用户体验。
The user is our food and clothing parents, "care" good user, ability will let your enterprise website get bigger development. It's time to understand who the site is for. When making your website, you should pay more attention to the user experience. Users will be willing to browse your website and bring users and traffic to your website. It can also improve user experience by interacting with users and communicating with users.
第三、只会模仿少主见
The third is to imitate less than the Lord
很多人缺乏主见,总是觉得别人的网站好,想要和别人一样。小编只想说,那是别人家的,自己就应该有属于自己的特色和属性。模仿被人只会被别人踩在脚下,搜索引擎也不会喜欢你的“伪装”。所以,在网站制作时,应该展现专属于自己的特色,让用户更加喜欢你的网站。
A lot of people lack the main idea, always feel other people's website is good, want to be like others. Small make up just want to say, that is somebody else's home, oneself should have own characteristic and attribute. The search engine won't like your "disguise" if it's just being trodden under foot by someone else. Therefore, when making the website, it should show its own characteristics and make users like your website more.
第四、忽略搜索引擎算法
Fourth, ignore search engine algorithm
很多人都喜欢漂亮的事物,对于网站也是如此。但请你不要忽略搜索引擎算法,如果只关注好看,将网站设计的天花乱坠,从而导致Flash、图片居多,影响用户打开网站的速度,这会让用户直接关闭页面,并没有留住用户的效果。而且Flash会占用太大的空间,搜索引擎对于Flash也不是很友好。导致后期网站优化运营会非常不顺利。
Many people like pretty things, and so do websites. But please don't ignore the search engine algorithm, if only focus on good, will be web design, Flash, pictures, affect the speed of the user to open the web site, this will allow the user to close the page directly, not to retain users. And Flash takes up too much space, and the search engine is not very friendly to Flash. It will be very difficult to optimize the website.
第五、没有持续性内容更新
Fifth, there is no continuous content update
很多网站制作完成后,就不了了之了,而且网站也不管,内容也不更新,可以说是成了“无主之站”。这样的网站你都不理它,它还会给你带来用户吗?网站得不到持续性内容更新,你的网站“穷”的搜索引擎也不会去了。这样你的网站将不会有排名、有流量更不会有咨询和订单。所以,持续性内容更新很有必要,特别是原创的内容哦。
After many websites are finished, they are gone, and the site is not updated, so it is a "no master station". Do you ignore such a site, and will it give you a user? The site is not updated with continuous content, and your website "poor" search engine won't go. So your site will not have rankings, traffic, or advice and orders. Therefore, it is necessary to update the continuous content, especially the original content.
第六、网站推广执行力不够
Sixth, the website promotion execution is insufficient
网站制作完成后是不会有主动找你的,你需要将你的网站运营起来,进行相关的推广。才能展现在更大用户面前,才能让人们知道你网站的存在。在好的东西,如果没有人知道,就只会是一个摆设。所以,后期网站推广是一定要的,而且需要不断加大推广力度。这样才能提高企业知名度、品牌,提高咨询量,促进成单量。
After the website is finished, there will be no initiative to find you, you need to run your website, carry out related promotion. Before you can show it to a larger user, you can let people know that your site exists. In good things, if no one knows, it will only be a decoration. Therefore, the late website promotion is necessary, and needs to be promoted continuously. In this way, we can improve the visibility, brand and consultation quantity of enterprises.
如果你想要制作属于你企业的网站,一定要考虑好,你要网站需要达到什么样的目的,奔着这个目标进行每一个环节,才有可能实现你的目标。而不是盲目的进行网站制作,制作完成后又不加以利用。
If you want to belong to your company's web site, be sure to consider good, you need to achieve what kind of to web sites, and the goal for every link, is likely to achieve your goals. Instead of blindly making the site, the production is finished and not utilized.