一个搜索引擎友好的网站，应该方便搜索引擎检索信息，并且返回的检索信息让用户看起来有吸引力，这样才能达到搜索引擎营销的目的。为了说明什么是网站对搜索引擎友好，我们不妨看看对搜索引擎不友好的网站有哪些特征： A search engine friendly websites, should be convenient search engine information retrieval, and return to the retrieval of information allows users to look attractive, so as to achieve the goal of search engine marketing. To illustrate what is a web site to the search engine friendly, we might as well take a look at what are the characteristics of the search engines don't friendly sites: · 网页中大量采用图片或者Flash等Rich Media形式，没有可以检索的文本信息； , web pages in a large number of use the Rich Media forms, such as images or Flash without can retrieve text information; · 网页没有标题，或者标题中没有包含有效的关键词； Web page has no title, no effective keywords or title; · 网页正文中有效关键词比较少； Less effective in web page of text in the keywords; · 网站导航系统让搜索引擎“看不懂”； Site navigation system for search engines, "don't understand"; · 大量动态网页让搜索引擎无法检索； , a large number of dynamic web pages for search engines to retrieval; · 没有被其他已经被搜索引擎收录的网站提供的链接； , other have been included in the search engines provide links; · 网站中充斥大量欺骗搜索引擎的垃圾信息，如“过渡页”、“桥页”、颜色与背景色相同的文字等； A lot of deceit, the site in the search engine's garbage information, such as page "transition", "bridge" page, color and background color of the same text, etc.; · 网站中含有许多错误的链接。 Website contains many wrong link.